Power of Cute Phillip She draws on the latest

She draws on the latest research from psychology and neuroscience

Memo book dimensions are 3-1/2" × 5-1/2" (89mm x 140mm)

Each type of notebook now has its own colour of string adding a tasteful accent that can be glimpsed through the white spine and between the pages

or as a lovely little poetry book in its own right

and living in Sydney

Power of Cute Phillip She draws on the latestAn exploration of cuteness and its immense hold on us, from emojis and fluffy puppies to its more uncanny, subversive expressions Cuteness has taken the planet by storm. Global sensations Hello Kitty and Pokemon, the works of artists Takashi Murakami and Jeff Koons, Heidi the cross eyed opossum and E. T. all reflect its gathering power. But what does 'cute' mean, as a sensibility and style? Why is it so pervasive? Is it all infantile fluff, or is